The customization of objects is in definition an added value that we can give to any object or accessory to add some extra value. This type of customization in most cases, usually increases the purchasing value of the product up to 4 or 5 times its previous price. Currently there are companies that need to personalize objects with the images or logos of the companies for advertising use, which need machines that allow them to carry out this type of process quickly and efficiently . On the other hand, there are individuals who acquire this type of machine for personal use.
On both sides, laser marking is an alternative that usually comes to the mind of customers as the first option due to all the advantages that these equipments provide, which will be listed below:
The customization of objects is a very controversial topic in recent years. But, what do we know about customization? What benefits can it bring us in laser marking ?
We can start by saying that both the product and the service of a company can be totally personalized. And currently, according to several studies, it shows that the current consumer is willing to pay for a product or service that suits their needs. That means that they could pay up to 4 or 5 times more for the price of a personalized product. Another aspect that makes customization a growing trend is that the target audience increasingly wants new products and customization can turn a simple object or piece into a completely particular component. Through laser marking we achieve different finishes on the materials depending on the procedure and the configuration that we carry out. laser markingallows fast and high quality finishes with complex details.
Benefits of laser marking:
Examples of applications in laser marking: